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About us

Concept Privé is an hybrid concept that organize private pop up events and unique, invitation-only, shopping experiences, inviting established as well as emerging designers and artists from Europe to the US.

Concept Privé is inviting a carefully curated lineup of influential professionals to showcase their latest creations and share their unique artistic visions.

Founded by Sona Chakarian, with over 20 years’ experience in Fashion Industry, and supported by her daughter Diana Mouradian, graduated from leading international business school in Paris, their mother-daughter project is now expending in US.

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Key Features:

  • Appointment-Only Showroom: Immerse yourself in a one-on-one experience within our private showroom, meticulously curated for your discerning taste.
  • Pop-Up Events and Sales: Witness exclusive pop-up events featuring emerging talents and niche brands.
  • Gateway to the US Market: Unlock the doors to the US market as we serve as your bridge, providing brands with the opportunity to showcase in pop-up stores and organize events that captivate a discerning audience.
Founder's Vision: Sona Chakarian, the visionary behind Concept Privé, infuses the project with her wealth of expertise, offering not only curated experiences but also valuable insights into the world of luxury. Her passion for fashion and distinctive French touch permeates every aspect of Concept Privé, creating an atmosphere that resonates with enthusiasts and connoisseurs alike.

Partnerships: In collaboration with emerging talents and esteemed brands such as Leonard Paris, Carolina Herrera, Jason Wu, Brandon Maxwell, Nina Ricci, and more, Concept Privé opens doors to a world where luxury seamlessly intertwines with artistry.

Join the Concept Privé Experience: Concept Privé invites you to step into a world where each appointment is a moment of discovery, a fusion of elegance and intimacy. From exclusive showrooms to pop-up events, we invite you to be a part of an experience that transcends traditional boundaries, where luxury becomes a personalized journey.

Indulge in the Concept Privé experience—where luxury meets you, one appointment at a time.

"A Rendez-vous with Elegance"